ABOUT POCHETTY

A new clutch bag brand is born that transforms everyday objects into iconic and irreverent fashion pieces.

Our first collection, an exclusive capsule, is dedicated to the typical food of Emilia Romagna, printed on canvas or leather. Each season will present new themes, reinterpreted with an ironic and irreverent spirit.

The founding idea of the brand is to twist the traditional canons of fashion, bringing to the fore images of common and unexpected objects, never imagined as “wearable”. Through hyper-realistic prints, accessories become true works of art that play with appearance and the concept of elegance. The result is a conceptual collection, where everyday objects – such as a cutting board of salami or a plate of tortellini – come to life and become the absolute protagonists of daring looks.

The intent is clear: to break the mold, to surprise and to crack a smile, transforming the ordinary into the extraordinary.

Our clutches are not just accessories, but a style statement. The hyperrealism of the images creates a disorienting effect: you will really feel as if you are wearing a cutting board during a gala evening, challenging the boundaries between fashion and everyday life.

A conceptual, ironic and provocative brand, ready to redefine the idea of luxury through an ironic look at contemporary culture.